Museum

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Since ancient times, through centuries and centuries, the original meaning of the Greek muses, nine goddesses of harmony and protectors of many divine and human creative arts, has been forgotten. During the Middle Ages, artists and philosophers almost stopped seeking their protection and inspiration, but their name remained ingrained in the words music and museum. … Read more

Rhetoric – the art of guiding the soul

“If they see a just and deserving person, everyone immediately falls silent, stops and pricks up their ears. And he guides souls with words and brings peace to their hearts. Virgil, Aeneid. Demosthenes. The first requirement that communication experts set for achieving quality communication is learning to speak as the foundation of every communication and … Read more

Isocrates School of Rhetoric

During the 5th and 4th centuries BC, rhetoric, or the art of beautiful and correct speaking, was considered one of the important civic skills in Athens, and Isocrates was renowned as one of the greatest orators of classical Greece. His principles became the foundation of education in most European schools until the 18th century. Isocrates … Read more

Cicero – The Orator

What is as pleasant to know and hear as a speech adorned and refined with wise thoughts and significant words? Or as powerful and magnificent as when one speech changes the movement of the people, the restraint of the judges, the dignity of the Senate? Marcus Tullius Cicero, in his works, has left us valuable … Read more

Francis Bacon – On Courage

Francis Bacon – On Boldness Although this is a trivial school example, it is still worth considering the words of a wise man: when Demosthenes was asked what is most important in a speaker, he replied: “Speaking.” And after that? “Speaking again,” he answered. This is how he spoke, even though he knew it best, … Read more